As South Africa’s best-selling Rooibos, Freshpak is a proudly South African success story!
Renowned for its health benefits, Rooibos is naturally caffeine-free and a rich, natural source of antioxidants. Thanks to its naturally sweet taste, it’s a wonderfully healthy and tasty beverage for children, and can be enjoyed both hot or cold—as the star ingredient in a delicious iced tea!
Packed with natural goodness, Freshpak offers a range of healthy, caffeine-free Rooibos products in a wide variety of flavours to suit every palate.
Freshpak Rooibos is also available internationally in a wide selection of markets, with stay-fresh packs included inside the boxes to ensure lasting freshness wherever you are.
For millions of South Africans, coffee time is Frisco time, and its distinctively rich and creamy flavour is as popular today as it was a generation ago. Frisco Original is the mainstay of the range, but it is also available in Granules, for those who prefer a bolder, stronger flavour.
Trinco Tea has been part of South African tea culture since 1968, known for its strong taste and consistent quality.
The name comes from Trincomalee, a coastal town in Sri Lanka that played a key role in historic tea trade routes. Trinco blends African-sourced teas to deliver a bold, flavourful brew that’s stood the test of time.
The range has grown to include Trinco ROI – a 100% pure rooibos blend that’s naturally caffeine-free, rich in antioxidants, and naturally sweet.
Whether you prefer black tea or rooibos, Trinco is proudly Everyone’s Cup of Tea.
House of Coffees is South Africa’s No. 1 selling filter coffee brand, proudly crafted for true coffee connoisseurs. With a deep passion for quality, House of Coffees sources 100% pure coffee beans from select estates around the world, expertly blending them to deliver rich flavour and an irresistible aroma in every cup. The range offers something for everyone—from smooth medium roasts to bold, dark blends—perfectly suited to a variety of tastes, brewing methods, and occasions. Whether enjoyed as a quiet morning ritual or shared among friends, House of Coffees is committed to delivering a premium coffee experience every time.
For those seeking a sweet and creamy treat, the Hug in a Mug range brings a delightful twist to coffee moments. This indulgent selection of instant cappuccino-style drinks is available in a variety of delicious flavours—perfect for when you’re looking to unwind or satisfy a craving. Together, House of Coffees and Hug in a Mug cater to every coffee mood, from everyday brews to feel-good indulgence.
Lavazza – the ultimate in an Italian espresso offering.
Ciro exclusively offers the professional range of Lavazza products and services to the hotel, restaurant and foodservice market including espresso beans, capsules, capsule machines as well as Lavazza accredited barista training centers.
Lavazza helps you improve your professional qualities and provides you with the best coffee experience possible. Lavazza also offers unique point of sale range to build a co-ordinated image and provide consistency to your offering.
Bakers, Baumann’s, Pyotts and Provita brands are an iconic part of South Africa’s biscuit history. Combined with the full snack portfolio under Willards, Snackworks offers a full range of sweet and savoury biscuits, baked and fried snacks.
As one of South Africa’s leading FMCG companies, Snackworks, holds a market-leading position in many product categories, and operates according to the highest international standards right down the supply chain. Snackworks is based in Bryanston, Johannesburg with world class manufacturing facilities in Isando, Johannesburg, Rosslyn, Pretoria and Westmead, Durban.
Bakers® is South Africa’s most trusted biscuit brand, baked with only the finest ingredients and a touch of magic – Pinky Promise!
Everyone has their favourite Bakers® biscuit and treasured memories that go with them! Maybe it’s Romany Creams® that you shared with your family as a tea time treat, or Zoo® biscuits that children have loved for generations of birthday parties, or the delicious melting coconut of Tennis® biscuits in your mom’s legendary peppermint crisp tart, or the excitement of making your choice on Christmas day when you finally get to open the Bakers Choice Assorted®, or just that special moment of delight when you dunk your first Blue Label® Marie in your tea in the morning.
Whichever is your favourite, Bakers® is proud to be South Africa’s first choice in biscuits for over 174 years!
Good fun. Great taste. An irresistible snack for everyone!
That’s because Willards really understands what South Africans love to snack on and how great our snacks are to share.
Willards makes snacks for the whole family: melt-in-your-mouth Cheese Curls and Flings, Big Korn Bites, Crinkle Cut, Flanagan’s Irish Kettle fried chips, and Cheasnaks!